Overview
This Privacy Policy describes how we collect, use, and disclose your Personal Information when you visit or make a purchase from our website.
Privacy Policy
Direct Mobility Australia
Contact
If you have questions about this policy, our privacy practices, or would like to make a complaint, please contact us:
Postal address:
Direct Mobility Australia
U4/109 Eucumbene Dr, Ravenhall, VIC 3023, Australia
Collecting Personal Information
When you visit the site, we collect certain information about your device, your interaction with the site, and information necessary to process purchases. “Personal Information” means information about an identifiable individual.
Device Information
- Purpose: To load the site accurately and perform analytics to optimise performance.
- Source: Collected automatically via cookies, log files, web beacons, tags, or pixels.
- Disclosure: Shared with our processor, Shopify.
- Personal Information collected: Browser version, IP address, time zone, cookie identifiers, pages/products viewed, search terms, and site interactions.
Order Information
- Purpose: To fulfil contracts, process payments, arrange shipping, provide invoices/order confirmations, communicate with you, screen for risk/fraud, and—where permitted—send information or advertising about our products/services.
- Source: Collected from you.
- Disclosure: Shared with our processor, Shopify.
- Personal Information collected: Name, billing/shipping address, payment information (e.g., credit card details), email address, phone number.
Minors
The site is not intended for individuals under the age of 18, and we do not knowingly collect Personal Information from children. Parents/guardians may contact us to request deletion if necessary.
Sharing Personal Information
We share Personal Information with service providers to help us provide services and fulfil contracts. For example, we use Shopify to power our store (see Shopify’s privacy policy for details). We may also share information to comply with laws, respond to lawful requests, or protect our rights.
Behavioural Advertising
We use Personal Information to provide targeted advertising or marketing communications that may be of interest to you. Examples include Google Analytics and advertising networks. You can opt out using the links below:
Broader opt-out: Digital Advertising Alliance Opt-Out.
Note: We may use Shopify Audiences and share limited information (e.g., hashed email, purchase activity) as permitted to reach customers who may be interested in our products. You can opt out via the links above or by contacting us.
Using Personal Information
We use Personal Information to provide services, including offering products for sale, processing payments, shipping and fulfilment, and updating you on products, services, and offers (consistent with your preferences and applicable law).
Lawful Basis (GDPR)
If you are in the EEA/UK, we process your Personal Information under lawful bases such as: your consent; performance of a contract; compliance with legal obligations; protection of vital interests; tasks in the public interest; and our legitimate interests (balanced against your rights).
Retention
When you place an order, we retain Personal Information for our records unless and until you request erasure (subject to legal/record-keeping requirements). See “Your Rights” for erasure requests.
Automated Decision-Making
We do not engage in fully automated decision-making that has legal or similarly significant effects. Shopify may use limited automated decision-making to prevent fraud (e.g., temporary IP/credit-card blacklists).
Selling Personal Information (CCPA)
Our site does not sell Personal Information as defined by the California Consumer Privacy Act of 2018 (CCPA).
Your Rights
GDPR/EEA
EEA/UK residents have rights to access, correct, update, erase, restrict/ object to processing, and data portability. You can exercise these rights by contacting us at info@directmobility.com.au. Data may be processed in Ireland and transferred outside Europe (e.g., to Canada/US) by Shopify. For details on GDPR compliance and transfers, see Shopify’s GDPR resources.
CCPA/California
California residents have rights to know, access, correct, delete, and portability. You may exercise these rights or authorise an agent to act on your behalf by contacting us.
Cookies
We use functional, performance, advertising, and social media/content cookies. Cookies improve your experience by remembering preferences and providing analytics. You can manage cookies in your browser settings; blocking cookies may affect site functionality.
Cookies Necessary for the Functioning of the Store
| Name | Function | Duration |
|---|---|---|
| _ab | Used in connection with access to admin. | 2y |
| _secure_session_id | Navigation through storefront. | 24h |
| _shopify_country | Checkout. | Session |
| _shopify_m / _tm / _tw | Managing customer privacy settings. | 1y / 30min / 2w |
| _storefront_u | Update customer account information. | 1min |
| _tracking_consent | Tracking preferences. | 1y |
| c | Checkout. | 1y |
| cart / cart_currency / cart_sig / cart_ts / cart_ver | Shopping cart & checkout. | ~2w |
| checkout / checkout_token | Checkout. | 4w / 1y |
| dynamic_checkout_shown_on_cart | Checkout. | 30min |
| hide_shopify_pay_for_checkout | Checkout. | Session |
| keep_alive | Buyer localisation. | 2w |
| previous_step / remember_me | Checkout. | 1y |
| secure_customer_sig | Customer login. | 20y |
| shopify_pay / shopify_pay_redirect | Checkout. | ~1y |
| storefront_digest | Customer login. | 2y |
| tracked_start_checkout | Checkout. | 1y |
| checkout_one_experiment | Checkout. | Session |
Reporting and Analytics
| Name | Function | Duration |
|---|---|---|
| _landing_page / _orig_referrer | Track landing pages. | 2w |
| _s / _shopify_s / _shopify_y / _y | Shopify analytics. | 30min / 30min / 1y / 1y |
| _shopify_d / _shopify_evids / _shopify_ga | Shopify / Google Analytics. | Session |
| _shopify_sa_p / _shopify_sa_t | Marketing & referrals analytics. | 30min |
Learn more about cookies and how to manage them at allaboutcookies.org. Blocking cookies may not fully prevent data sharing with third-party ad partners; see “Behavioural Advertising” for opt-out options.
Do Not Track
Because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal.
Changes
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons.
Complaints
You may lodge a complaint by emailing info@directmobility.com.au or writing to our postal address above. If you are not satisfied with our response, you may have the right to contact your local data protection authority (for Australia, see the Office of the Australian Information Commissioner at oaic.gov.au).